A rep works for the manufacture, the rep then educates the dealer, and ensures the dealers needs or questions are being taken care of. In most industries , the rep does get a commision and incentives... other wise how does the manufacture reward the best and hardest performing rep! The dealer is sometimes offered additional incentives via the rep.
In some industries a rep can sell a product without a dealer( typically to a family member).
Those manufactures that do not allow a rep to sell no matter what.. the rep will ofetn work out an "arrangement" with a local dealer, if there is a "special circumstance". In other words the dealer is going to get a sale they normally would not .. in turn the dealer sells it a reduced cost, making a bit of money for processing /handling the order.

There are manufacturer's reps and dealer's reps. With Innova, the dealers have large areas for which they're responsible. They sometimes have rep's that work under them. So... only way to know how it works with your friend is to ask her.

Best answer! Just ask.
Sandy

It depends on the company you are dealing with. I own a quilt shop and was a rep for HandiQuilter until health problems made it hard for me to install and service the machines. They are very heavy and it was very hard for me to lift them.
I made the sale for the company and the machine was then shipped to me or direct to the customer. The customer had the option to set it up themselves or have me come to their place and set it up. I then gave the customer instructions on how to use the machine and when I filled out the information from the lesson and mailed it to the company then I received my compensation. It was a set amount so any rep (dealer, shop owner) got the same amount no matter how much they did.
As I said it depends on how the company is set up and how they word their contracts with the people that sell their products.

I just bought a new Nolting and this is exactly how it worked for me.